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  2. Modes of persuasion - Wikipedia

    en.wikipedia.org/wiki/Modes_of_persuasion

    Kairos is an appeal to the timeliness or context in which a presentation is publicized, which includes contextual factors external to the presentation itself but still capable of affecting the audience's reception to its arguments or messaging, such as the time in which a presentation is taking place, the place in which an argument or message ...

  3. Glossary of rhetorical terms - Wikipedia

    en.wikipedia.org/wiki/Glossary_of_rhetorical_terms

    Ethos – a rhetorical appeal to an audience based on the speaker/writer's credibility. Ethopoeia – the act of putting oneself into the character of another to convey that person's feelings and thoughts more vividly. Eulogy – a speech or writing in praise of a person, especially one who recently died or retired.

  4. Let Us Continue - Wikipedia

    en.wikipedia.org/wiki/Let_Us_Continue

    Robert Dallek judged that few other factors had contributed more to the successful transfer of power than this speech. [65] Robert A. Caro called the speech a "triumph". [66] Soon after his address, Johnson succeeded in getting the long-blocked budget, including a tax reform bill, passed by Congress. [67]

  5. President Barack Obama's first inauguration speech: Full text

    www.aol.com/news/2017-01-19-president-barack...

    The president then launched into a 20-minute speech in which he called for a "new era of responsibility." Read the full text of that speech below: ... Its power to generate wealth and expand ...

  6. Report to the American People on Civil Rights - Wikipedia

    en.wikipedia.org/wiki/Report_to_the_American...

    In his speech, Kennedy called Americans to recognize civil rights as a moral cause to which all people need to contribute and was "as clear as the American Constitution." [44] He conveyed how the proposed legislation would lead the nation to end discrimination against African Americans. It would also provide equal treatment to all African ...

  7. Rhetoric (Aristotle) - Wikipedia

    en.wikipedia.org/wiki/Rhetoric_(Aristotle)

    Similes are only occasionally useful in speech due to their poetic nature and similarity to metaphor. Chapter 5 Addresses how to speak properly by using connectives, calling things by their specific name, avoiding terms with ambiguous meanings, observing the gender of nouns, and correctly using singular and plural words. [ 1 ] :

  8. Yale attitude change approach - Wikipedia

    en.wikipedia.org/wiki/Yale_Attitude_Change_Approach

    Some were attributed to high-credibility sources (like Robert Oppenheimer); others to low-credibility sources (like the Soviet newspaper Pravda). Participants regarded sources with higher credibility more favorably. They attributed this effect to the expertise of the source and the confidence in the sources' sincerity in delivering the message. [8]

  9. There has been somewhat sparse polling of Trump’s favorabilities ratings in the wake of the Nov. 5 election. Another poll from the Economist/YouGov gauged it at 50% favorable to 49% unfavorable.