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  2. Finn McKenty - Wikipedia

    en.wikipedia.org/wiki/Finn_McKenty

    Finnegan "Finn" McKenty (born September 7, 1978) [2] is an American marketing strategist, music commentator, writer and graphic designer who is director of marketing at the online education platform URM Academy.

  3. David Meerman Scott - Wikipedia

    en.wikipedia.org/wiki/David_Meerman_Scott

    Scott graduated from Kenyon College in 1983 with a BA in economics.After early jobs as a clerk on several Wall Street bond trading desks, he worked in the online news and information business from 1985 to 2002, holding executive positions in an electronic information division of Knight-Ridder, from 1989 to 1995.

  4. Bozoma Saint John - Wikipedia

    en.wikipedia.org/wiki/Bozoma_Saint_John

    Bozoma "Boz" Saint John (née Arthur) is an American businessperson and marketing executive who was the chief marketing officer (CMO) at Netflix from 2020 to 2022. Previously, she served as chief brand officer (CBO) at Uber from 2017 to 2018, and CMO at Endeavor from 2018 to 2020.

  5. The top 10 MBA concentrations and how to choose one - AOL

    www.aol.com/finance/top-10-mba-concentrations...

    Graduates often find careers in project management and marketing management. Entrepreneurship An MBA in entrepreneurship builds concrete skills in business planning and management.

  6. Marketing strategy - Wikipedia

    en.wikipedia.org/wiki/Marketing_strategy

    Marketing strategy refers to efforts undertaken by an organization to increase its sales and achieve competitive advantage. [1] In other words, it is the method of advertising a company's products to the public through an established plan through the meticulous planning and organization of ideas, data, and information.

  7. Marketing - Wikipedia

    en.wikipedia.org/wiki/Marketing

    Steve Jobs's marketing skills have been credited for reviving Apple Inc. and turning it into one of the most valuable brands. [1] [2] Marketing is the act of satisfying and retaining customers. [3] It is one of the primary components of business management and commerce. [4] Marketing is typically conducted by the seller, typically a retailer or ...

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