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  2. What is a cash offer on a house, and should you make one? - AOL

    www.aol.com/finance/cash-offer-house-one...

    The best sales to shop today: You can still save big with 35% off Bissell's Little Green, 80% off Kate Spade and more

  3. Low-ball - Wikipedia

    en.wikipedia.org/wiki/Low-ball

    Low-balling is also a form of tax evasion where a filer misrepresents the amount of taxable income on a tax return. It is most common in situations where the tax authorities reasonably expect taxable income to exist but cannot, without the taxpayer's cooperation, independently determine the amount for want of any reliable paper trail and/or other documentation.

  4. Next-best-action marketing - Wikipedia

    en.wikipedia.org/wiki/Next-best-action_marketing

    The "next best action" (an offer, proposition, service, etc.) is determined by the customer's interests and needs, and the marketing organization's business objectives and policies. This is in sharp contrast to traditional marketing approaches that first create a proposition for a product or service and then attempt to find interested and ...

  5. Direct marketing - Wikipedia

    en.wikipedia.org/wiki/Direct_marketing

    Direct marketing is a form of communicating an offer, where organizations communicate directly to a pre-selected [1] customer and supply a method for a direct response. Among practitioners, it is also known as direct response marketing. In contrast to direct marketing, advertising is more of a mass-message nature. [1] [2]

  6. 5 Downsides of Rent Concessions That Could Cost You Money - AOL

    www.aol.com/finance/5-downsides-rent-concessions...

    At first glance, rent concessions look like an attractive offer, according to Nyx Sherwin, CEO and owner of WeBuy502, but he said, “Most of these costs are hidden until it’s time to extend the ...

  7. 6 Side Gigs To Avoid in 2025 - AOL

    www.aol.com/finance/6-side-gigs-avoid-2025...

    Some offers do pay $50 to $250, but these tend to be more intensive and time-consuming. Unless you love filling out surveys, this one isn’t worth the effort. Etsy Shop Owner. Average pay: $537 ...

  8. Value proposition - Wikipedia

    en.wikipedia.org/wiki/Value_proposition

    Customers are looking for answers that may improve or replace products or services. Customers will never buy a product or service if they don't feel like they are receiving the best possible deal. Therefore, the value proposition is important to businesses and their success. [12] The value proposition serves to differentiate the brand from ...

  9. 7 places to save your extra money - AOL

    www.aol.com/finance/7-places-save-extra-money...

    How a financial planner can help you save extra money. When deciding where to put your extra money, consider seeking expert advice from a financial advisor, who can help you set up an overall ...