Search results
Results from the WOW.Com Content Network
Google also allows advertisers to install a pixel on their website that sends conversions to the Adwords account. This allows advertisers to target their ads to drive conversions more effectively. For most traffic, Google sends a unique identifier for each click (in a gclid parameter), allowing to determine source of conversion precisely.
Google Optimize, formerly Google Website Optimizer, was a freemium web analytics and testing tool by Google. [1] It allowed running some experiments that are aimed to help online marketers and webmasters to increase visitor conversion rates and overall visitor satisfaction.
The AdSense and AdWords APIs, based on the SOAP data exchange standard, allow developers to integrate their own applications with these Google services. The AdSense API allows owners of websites and blogs to manage AdSense sign-up, content and reporting, while the AdWords API gives AdWords customers programmatic access to their AdWords accounts and campaigns.
UTM parameters that are passed to URLs can be parsed by analytics tools such as Google Analytics and Adobe Analytics, with the data used to populate standard and custom analytics reports. [2] Web analytics software may attribute parameters to the browser's current and subsequent sessions until the campaign window has expired.
URL scheme in the GNOME desktop environment to access file(s) with administrative permissions with GUI applications in a safer way, instead of sudo, gksu & gksudo, which may be considered insecure GNOME Virtual file system
Google created a new extension, Chrome Sounds, [89] after "months deep in psychoacoustic models, the Whittaker-Nyquist-Kotelnikov-Shannon sampling theorem, Franssen effects, Shepard-Risset Tones, and 11.1 surround sound research". [90] The extension provides audio for actions performed within the Google Chrome web browser.
Chrome Web Store was publicly unveiled in December 2010, [2] and was opened on February 11, 2011, with the release of Google Chrome 9.0. [3] A year later it was redesigned to "catalyze a big increase in traffic, across downloads, users, and total number of apps". [4]
Later in 2000 Google launched its pay per click service, Google AdWords, which is responsible for the widespread use and acceptance of pay per click as an advertising channel. An increasing number of merchants engaged in pay per click advertising, either directly or via a search marketing agency, and realized that this space was already ...