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Oakland's part in this plan was the 1926 Pontiac, a shorter-wheelbase "light six" priced to sell at a four-cylinder car's price point, but still above Chevrolet. Pontiac was the first of the companion marques introduced, and in its first year sold 49,875 units. [3] By 1929, GM sold 163,000 more Pontiacs than Oaklands.
A 1932 Pontiac. Established in 1926 as a companion of Oakland, it was the first marque released as part of the companion make program. Sloan, who had replaced du Pont as GM president in 1923, [18] decided to create various "companion makes" to fill the variety of gaps that had developed in the original pricing hierarchy. [19]
Pontiac East Assembly (also known as Pontiac Assembly Center and GMC Truck & Coach Division Plant 6) was a General Motors manufacturing facility located in Pontiac, Michigan. The manufacturing complex at 2100 South Opdyke Road occupied a rectangular 162-acre site directly east of the GM Pontiac Centerpoint Complex. [ 1 ]
Pontiac, or formally the Pontiac Motor Division of General Motors, was an American automobile brand owned, manufactured, and commercialized by General Motors. It was originally introduced as a companion make for GM's more expensive line of Oakland automobiles. [ 3 ]
On April 27, 2009, GM announced that it would phase out the Pontiac brand by the end of 2010 and focus on four core brands in North America: Chevrolet, Cadillac, Buick, and GMC. It announced that the resolution (sale) of its Hummer , Saab , and Saturn brands would take place by the end of 2009 (by November, however, proposed deals to sell ...
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