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Competitor backlinking is a search engine optimization strategy that involves analyzing the backlinks of competing websites within a vertical search. The outcome of this activity is designed to increase organic search engine rankings and to gain an understanding of the link building strategies used by business competitors.
Some methods are free for use by everyone whereas some methods, like linkbaiting, require quite a bit of planning and marketing to work. [13] There are also paid techniques to increase the number of backlinks to a target site. For example, private blog networks can be used to purchase backlinks. It has been estimated that the average cost of ...
A diagram of a link farm. Each circle represents a website, and each arrow represents a pair of hyperlinks between two websites. On the World Wide Web, a link farm is any group of websites that all hyperlink to other sites in the group for the purpose of increasing SEO rankings. [1]
Google has been updating its algorithm for as long as it has been fighting the manipulation of organic search results. However, until May 10, 2012, when Google launched the Google Penguin update, many people wrongly believed low-quality backlinks would not negatively affect a site ranking; Google had been applying such link-based penalties [9] for many years but not made public how the company ...
Search engine optimization (SEO) is the process of improving the quality and quantity of website traffic to a website or a web page from search engines. [1] [2] SEO targets unpaid search traffic (usually referred to as "organic" results) rather than direct traffic, referral traffic, social media traffic, or paid traffic.
For a given relation the backlinks of a page can be produced in-page. A series of queries, one for each relation (which seems cumbersome but can be put in a template like ), provides an in-page list of backlinks sorted by relation. Moreover, forward links and attributes of the resulting pages can also be provided, and also backlinks of backlinks.
Alexa Internet, Inc. was a web traffic analysis company based in San Francisco, California.It was founded as an independent company by Brewster Kahle and Bruce Gilliat in 1996.
PageRank is a link analysis algorithm and it assigns a numerical weighting to each element of a hyperlinked set of documents, such as the World Wide Web, with the purpose of "measuring" its relative importance within the set.