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The graduate level program has full-time, part-time and online options. Full-time students can pursue a specialization, choosing from brand strategy, content marketing, digital and interactive marketing, marketing analytics, strategic communications and media management.
The school also offers an online graduate certificate in technology and communication. About 25 new master's students and 10 doctoral students are admitted each year. Total enrollment is about 50 master's and 40 doctoral students. The Roy H. Park Fellowships provide graduate students with fully paid tuition, fees, health insurance and stipends.
Founded in 1947, it was the first university in the United States to offer a degree in public relations (PR), and the program sets the standard for PR paths across the country. [1] It houses the University's undergraduate and graduate programs in advertising, film and television, journalism, media science, and public relations.
Best Overall Journalism Programs [4] 3 National 2015 The Hollywood Reporter: Top Film Schools [25] 10 National 2021 Interactive Advertising Bureau: Top Digital Advertising Programs [26] 1 National 2013 U.S. News & World Report: Top Advertising Programs [4] 4 National 2003 U.S. News & World Report: Top Public Relations Programs [4] 7 National 2003'
Choosing the right degree program can help lead you to career success. Research business schools. While many colleges offer MBA programs, the strength of specialized programs will differ. Always ...
The college also partners with the Grainger College of Engineering to provide a "CS+" major in advertising which combines the academic study of advertising and computer science. [2] Graduate degrees are offered with Master of Science degrees in Journalism and Advertising. A Doctor in Philosophy in Communications and Media is also available.
The specialization in marketing is supported by A.C. Nielsen center for marketing research, which was founded in 1990 as a part of the business school. The program has only fall entry and follows the general full-time MBA application cycle. The program provides internship as an integral part with 100% internship placement rate.
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