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Aunt Jemima wordmark logo. Aunt Jemima was an American breakfast brand for pancake mix, table syrup, and other breakfast food products.The original version of the pancake mix was developed in 1888–1889 by the Pearl Milling Company and was advertised as the first "ready-mix" cooking product.
Nancy Green (March 4, 1834 – August 30, 1923) was an American former slave, who, as "Aunt Jemima", was one of the first African-American models hired to promote a corporate trademark. The Aunt Jemima recipe was not her recipe, but she became the advertising world's first living trademark. [1]
The new branding was launched that June, one year after the company announced they would drop Aunt Jemima branding. PepsiCo referenced the Aunt Jemima brand by logotype on the front of the packaging for at least six months after the rebrand. Following that period, PepsiCo said it would not be able to completely permanently abandon the Aunt ...
Quaker Oats announced Wednesday that it will retire the Aunt Jemima brand, saying the company recognizes the character’s origins are “based on a racial stereotype.” A former slave, Nancy ...
Many of these harmful characters were created for minstrel shows, the most popular form of entertainment in the United States in the 1800s. "Minstrel show entertainment was a kind of precursor to ...
The old Aunt Jemima brand and logo was based on a racist "mammy" stereotype. Skip to main content. 24/7 Help. For premium support please call: 800-290-4726 more ways to reach us. Sign in. Mail. 24 ...
Articles relating to Aunt Jemima and its advertising campaigns. It was an American breakfast brand for pancake mix, table syrup, and other breakfast food products.The original version of the pancake mix was developed in 1888–1889 by the Pearl Milling Company and was advertised as the first "ready-mix" cooking product.
The rebranded products will hit stores starting in June 2021. The post Aunt Jemima JUST Revealed Its Brand-New Name and Logo appeared first on Taste of Home.