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Erhard Seminars Training, Inc. (marketed as est, though often encountered as EST or Est) was an organization founded by Werner Erhard in 1971 that offered a two-weekend (6-day, 60-hour) course known officially as "The est Standard Training".
A former salesman, training manager and executive in the encyclopedia business, [1] [2] Erhard created the Erhard Seminars Training (est) course in 1971. [3] est was a form of Large Group Awareness Training, [4] [5] and was part of the Human Potential Movement. [6] est was a four-day, 60-hour self-help program given to groups of 250 people at a ...
Werner Erhard and Associates, also known as WE&A or as WEA, was a commercial personal development program which operated from 1984 until early 1991. [ 2 ] [ 3 ] It replaced Erhard Seminars Training .
Call of the Shofar (founded by Simcha Frischling) [citation needed]; Context International [2] [9] (previously Context Associated, founded by Randy Revell, who had worked with Mind Dynamics)
Depictions of est and The Forum in literature have dealt with direct references to these trainings, through such books as Werner Erhard, The Transformation of a Man, The Founding of est, by W.W. Bartley, III; 60 Hours that Transform Your Life, by Adelaide Bry; Getting It: The Psychology of est, by Sheridan Fenwick, est: Making Life Work, by Robert Hargrove; The est Experience by James Kettle ...
Werner Hans Erhard (born John Paul Rosenberg; September 5, 1935) [1]: 7 is an American lecturer known for founding est (offered from 1971 to 1984). [1]: 14 [2] In 1985, he replaced the est Training with a newly designed program, the Forum. [3] Since 1991, the Forum has been kept up to date and offered by Landmark Education. [4]
Ethics in Psychology: Professional Standards and Cases characterized the study as, "One of the few careful attempts to study Erhard's techniques in a rigorous fashion". [1] The Group in Society, published in 2009, characterized the authors' research as "the most rigorous independent study to date" of Large Group Awareness Training. [2]
With Erhard's endorsement, Rhinehart attempts to replicate the "transformation" experience from est. [20] The book imparts the message that the participant's life "doesn't work", and that after two weekends the individual will come to understand how to "win". [20] The book presents a fictional dramatization of the est training. [1]