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  2. Identify legitimate AOL websites, requests, and communications

    help.aol.com/articles/identify-legitimate-aol...

    • Fake email addresses - Malicious actors sometimes send from email addresses made to look like an official email address but in fact is missing a letter(s), misspelled, replaces a letter with a lookalike number (e.g. “O” and “0”), or originates from free email services that would not be used for official communications.

  3. Value proposition - Wikipedia

    en.wikipedia.org/wiki/Value_proposition

    In marketing, a company’s value proposition is the full mix of benefits or economic value which it promises to deliver to the current and future customers (i.e., a market segment) who will buy their products and/or services. [1] [2] It is part of a company's overall marketing strategy which differentiates its brand and fully positions it in ...

  4. The science behind why people think they're right when they ...

    www.aol.com/science-behind-why-people-think...

    Although people were confident about their opinions when they had only read arguments in favor of one solution, when presented with all of the facts, they were often willing to change their mind.

  5. Customer value proposition - Wikipedia

    en.wikipedia.org/wiki/Customer_value_proposition

    Employers who know what they are selling, and can assist the customer with their queries, can make the customer feel at ease and add high value to a company/firm. A study done by "Buzzell and gale" show that to a customer, the "service" they receive accounts for 14% of the importance as to whether they buy the product or not (Buzzell, 2002).

  6. Use AOL Certified Mail to confirm legitimate AOL emails

    help.aol.com/articles/what-is-aol-certified-mail

    AOL may send you emails from time to time about products or features we think you'd be interested in. If you're ever concerned about the legitimacy of these emails, just check to see if there's a green "AOL Certified Mail" icon beside the sender name. When you open the email, you'll also see the Certified Mail banner above the message details.

  7. Customer service - Wikipedia

    en.wikipedia.org/wiki/Customer_service

    Customer service is the assistance and advice provided by a company through phone, online chat, mail, and e-mail to those who buy or use its products or services. Each industry requires different levels of customer service, [ 1 ] but towards the end, the idea of a well-performed service is that of increasing revenues.

  8. The Amazon Prime symbol probably doesn't mean what you think ...

    www.aol.com/news/2016-11-17-the-amazon-prime...

    In actuality, any of Amazon's 3 million marketplace sellers can use the Amazon warehouse to house and ship their items and get the so-called "coveted" mark on its products.

  9. Customer relationship management - Wikipedia

    en.wikipedia.org/wiki/Customer_relationship...

    Because the public, especially young people, are increasingly using social networking sites, companies use [29] these sites to draw attention to their products, services and brands, with the aim of building up customer relationships to increase demand. With the increase in the use of social media platforms, integrating CRM with the help of ...