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  2. CAGE Distance Framework - Wikipedia

    en.wikipedia.org/wiki/CAGE_Distance_Framework

    The CAGE Distance Framework identifies Cultural, Administrative, Geographic and Economic differences or distances between countries that companies should address when crafting international strategies. [1] It may also be used to understand patterns of trade, capital, information, and people flows. [2]

  3. EPG model - Wikipedia

    en.wikipedia.org/wiki/EPG_model

    EPG Model is an international business model including three dimensions – ethnocentric, polycentric and geocentric. It has been introduced by Howard V. Perlmutter within the journal article "The Tortuous Evolution of Multinational Enterprises" in 1969. [1]

  4. Industrial Marketing and Purchasing Group - Wikipedia

    en.wikipedia.org/wiki/Industrial_Marketing_and...

    [1] [2] It has evolved into an "informal international group of scholars concerned with developing concepts and knowledge in the field of business-to-business marketing and purchasing", [3] and is also concerned with marketing and purchasing in a business-to-consumer context. [4] The group is also called the Nordic school of marketing. [5] [6]

  5. Business Model of Intercultural Analysis - Wikipedia

    en.wikipedia.org/wiki/Business_Model_of...

    The Business Model of Intercultural Analysis (BMIA) is a tool [clarification needed] developed to address cross-cultural problems. The BMIA framework uses six comprehension lenses to analyze cross-cultural interaction in the business environment. [ 1 ]

  6. Business analysis - Wikipedia

    en.wikipedia.org/wiki/Business_Analysis

    Business analysis is a professional discipline [1] focused on identifying business needs and determining solutions to business problems. [2] Solutions may include a software-systems development component, process improvements, or organizational changes, and may involve extensive analysis, strategic planning and policy development.

  7. Global marketing - Wikipedia

    en.wikipedia.org/wiki/Global_marketing

    Global marketing is also a field of study in general business management that markets products, solutions, and services to customers locally, nationally, and internationally. [3] [4] International marketing is the application of marketing principles in more than one country, by companies overseas or across national borders. [5]

  8. Market analysis - Wikipedia

    en.wikipedia.org/wiki/Market_analysis

    A market analysis studies the attractiveness and the dynamics of a special market within a special industry. It is part of the industry analysis and thus in turn of the global environmental analysis. Through all of these analyses the strengths, weaknesses, opportunities and threats (SWOT) of a company can be identified.

  9. International business strategy - Wikipedia

    en.wikipedia.org/wiki/International_business...

    International business strategy refers to plans that guide commercial transactions taking place between entities in different countries. [citation needed] [1] [2] Typically, the phrase "international business strategy" refers to the plans and actions of companies (public or private) rather than of governments; as such, the goal of such a strategy involves increased profit.

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