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Urchin Tracking Module (UTM) parameters are five variants of URL parameters used by marketers to track the effectiveness of online marketing campaigns across traffic sources and publishing media. They were introduced by Google Analytics ' predecessor Urchin and, consequently, are supported out of the box by Google Analytics.
A query string is a part of a uniform resource locator that assigns values to specified parameters.A query string commonly includes fields added to a base URL by a Web browser or other client application, for example as part of an HTML document, choosing the appearance of a page, or jumping to positions in multimedia content.
Urchin Tracking Module parameters, used in Urchin, a Web analytics package that served as the base for Google Analytics and other analytics; Usability testing method, in interaction design; Unbounded transactional memory, transactional memory without bounds on transaction size or time
A position representation is a set of parameters used to express a position relative to a reference frame. When representing positions relative to the Earth, it is often most convenient to represent vertical position (height or depth) separately, and to use some other parameters to represent horizontal position. There are also several ...
The set of parameters can vary based on the type of project and the conventions chosen for the projection. For the transverse Mercator projection used in UTM, the parameters associated are the latitude and longitude of the natural origin, the false northing and false easting, and an overall scale factor. [7]
The Helmert transform is a seven-parameter transform with three translation (shift) parameters ,,, three rotation parameters ,, and one scaling (dilation) parameter . The Helmert transform is an approximate method that is accurate when the transform parameters are small relative to the magnitudes of the ECEF vectors.
The intersection of a UTM zone and a latitude band is (normally) a 6° × 8° polygon called a grid zone, whose designation in MGRS is formed by the zone number (one or two digits – the number for zones 1 to 9 is just a single digit, according to the example in DMA TM 8358.1, Section 3-2, [1] Figure 7), followed by the latitude band letter ...
Near the central meridian (Greenwich in the above example) the projection has low distortion and the shapes of Africa, western Europe, the British Isles, Greenland, and Antarctica compare favourably with a globe. The central regions of the transverse projections on sphere and ellipsoid are indistinguishable on the small-scale projections shown ...