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  2. Persuasive writing - Wikipedia

    en.wikipedia.org/wiki/Persuasive_writing

    Persuasive writing is a form of writing intended to convince or influence readers to accept a particular idea or opinion and to inspire action. [ 1] A wide variety of writings, such as criticisms, reviews, reaction papers, editorials, proposals, advertisements, and brochures, utilize different persuasion techniques to influence readers.

  3. Monroe's motivated sequence - Wikipedia

    en.wikipedia.org/wiki/Monroe's_motivated_sequence

    Monroe's motivated sequence is a technique for organizing persuasion that inspires people to take action. Alan H. Monroe developed this sequence in the mid-1930s. [ 1] This sequence is unique because it strategically places these strategies to arouse the audience's attention and motivate them toward a specific goal or action.

  4. Rhetoric - Wikipedia

    en.wikipedia.org/wiki/Rhetoric

    Consequently people began to fear that persuasive speech would overpower truth. Aristotle however believed that this technique was an art, and that persuasive speech could have truth and logic embedded within it. In the end, rhetoric speech still remained popular and was used by many scholars and philosophers. [22]

  5. Public speaking - Wikipedia

    en.wikipedia.org/wiki/Public_speaking

    Public speaking, also referred to as oratory, is the practice of delivering speeches to a live audience on various topics. [ 3 ] Throughout history, public speaking has held significant cultural, religious, and political importance, emphasizing the necessity of effective rhetorical skills.

  6. Modes of persuasion - Wikipedia

    en.wikipedia.org/wiki/Modes_of_persuasion

    The modes of persuasion, modes of appeal or rhetorical appeals (Greek: pisteis) are strategies of rhetoric that classify a speaker's or writer's appeal to their audience. These include ethos, pathos, and logos, all three of which appear in Aristotle's Rhetoric. [ 1]

  7. Rhetorical modes - Wikipedia

    en.wikipedia.org/wiki/Rhetorical_modes

    Works. Subfields. Related. v. t. e. The rhetorical modes (also known as modes of discourse) are a broad traditional classification of the major kinds of formal and academic writing (including speech-writing) by their rhetorical (persuasive) purpose: narration, description, exposition, and argumentation. First attempted [clarification needed] by ...

  8. Elaboration likelihood model - Wikipedia

    en.wikipedia.org/wiki/Elaboration_likelihood_model

    Elaboration likelihood model. The elaboration likelihood model ( ELM) of persuasion [ 1] is a dual process theory describing the change of attitudes. The ELM was developed by Richard E. Petty and John Cacioppo in 1980. [ 2] The model aims to explain different ways of processing stimuli, why they are used, and their outcomes on attitude change.

  9. Speeches and debates of Ronald Reagan - Wikipedia

    en.wikipedia.org/wiki/Speeches_and_debates_of...

    music. v. t. e. The speeches and debates of Ronald Reagan comprise the seminal oratory of the 40th President of the United States. Reagan began his career in Iowa as a radio broadcaster. In 1937, he moved to Los Angeles where he started acting, first in films and later television. After delivering a stirring speech in support of Barry Goldwater ...