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"About six weeks later, you'll get your 11% back." Walz is referring to Menards' frequently offered mail-in rebates, which become in-store credit for future purchases.
In marketing, a rebate is a form of buying discount and is an amount paid by way of reduction, return, or refund that is paid retrospectively. It is a type of sales promotion that marketers use primarily as incentives or supplements to product sales. Rebates are also used as a means of enticing price-sensitive consumers into purchasing a product.
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