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Levi Strauss & Co. (/ ˈ l iː v aɪ ˈ s t r aʊ s / LEE-vy STROWSS) is an American clothing company known worldwide for its Levi's (/ ˈ l iː v aɪ z / LEE-vyze) brand of denim jeans.It was founded in May 1853 [9] when German-Jewish immigrant Levi Strauss moved from Buttenheim, Bavaria, to San Francisco, California, to open a West Coast branch of his brothers' New York dry goods business.
The Levi's Corporation also introduced a slim boot-cut fit known as 517 and 527. The difference between the two is that the 517s sit at the waist line and the 527s sit below the waist line. Later, Levi's would develop other styles and fits such as the loose, slim, comfort, relaxed, skinny, and a regular fit with a tapered leg.
By the late 1980s, drainpipe pants were largely superseded by straight leg jeans like Levi 501s, but remained popular among fans of hard rock until the 1990s. Tight-fitting jeans were also worn by pop stars like Michael Jackson and Freddie Mercury. The 1980s also saw the revival of "stretch jeans," pioneered and popularized in the United States ...
It is currently in common use for children's clothing, but not yet for adults. The third standard EN 13402-3 seeks to address the problem of irregular or vanity sizing through offering a SI unit based labelling system, which will also pictographically describe the dimensions a garment is designed to fit, per the ISO 3635 standard.
Edward VI in a red fur-lined gown with split hanging sleeves, a men's fashion of the mid-16th century. Despite the constant introduction of new terms by fashion designers, clothing manufacturers, and marketers, the names for several basic garment classes in English are very stable over time.
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