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Tesco Clubcard (commonly referred to and branded as Clubcard) is the loyalty card of British supermarket chain Tesco. It was introduced to Tesco customers in 1995, where it has since gained over 20 million users as of 2021. [1] The card works on a point-based system, where holders receive points based on money spent.
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Tesco's loyalty programme, Clubcard, is offered in the country. Tesco had approximately 21% of the Irish grocery market in 2019 and its main competitors are Dunnes Stores and SuperValu. [120] Tesco Ireland claims to be the largest purchaser of Irish food with an estimated €1.5 billion annually.
In June 2007, Tesco.com became the first home delivery company in UK to provide customers the option of delivering shopping in green boxes without carrier bags in a bid to reduce the amount of carrier bags used as part of Tesco's green commitment. In return for customers going bag free they receive green clubcard points. [6]
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Dunnhumby originally gained prominence for helping establish Tesco Clubcard. In 1994, Tesco , which was second in the UK retail market to Sainsbury's , wanted to create a new loyalty card. The man responsible for Tesco's trials, Grant Harrison, attended a conference where Clive Humby was speaking.
Tesco has announced it is to cut the value of its Clubcard rewards scheme in a move that has provoked anger from customers. The UK’s biggest supermarket said its Clubcard points will be worth ...