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  2. What is a cash offer on a house, and should you make one? - AOL

    www.aol.com/finance/cash-offer-house-one...

    You’re paying a lot of cash, so once your offer is accepted, pay a tiny bit more for a home inspection to verify there are no major flaws or concerns with the property. And if possible, have a ...

  3. Direct marketing - Wikipedia

    en.wikipedia.org/wiki/Direct_marketing

    Direct marketing is a form of communicating an offer, where organizations communicate directly to a pre-selected [1] customer and supply a method for a direct response. Among practitioners, it is also known as direct response marketing. In contrast to direct marketing, advertising is more of a mass-message nature. [1] [2]

  4. Kano model - Wikipedia

    en.wikipedia.org/wiki/Kano_model

    For example, some customers prefer high-tech products, while others prefer the basic model of a product and will be dissatisfied if a product has too many extra features. [1] Examples: In a callcenter, using a lot of jargon, using excessive pleasantries, or using excessive scripts while talking to customers might be off-putting for them.

  5. Value proposition - Wikipedia

    en.wikipedia.org/wiki/Value_proposition

    Customers are looking for answers that may improve or replace products or services. Customers will never buy a product or service if they don't feel like they are receiving the best possible deal. Therefore, the value proposition is important to businesses and their success. [12] The value proposition serves to differentiate the brand from ...

  6. How to make an offer on a house - AOL

    www.aol.com/finance/offer-house-174141800.html

    For premium support please call: 800-290-4726 more ways to reach us

  7. Amazon says these are the top 100 Cyber Monday deals: Get ...

    www.aol.com/lifestyle/amazon-says-these-are-the...

    Amazon has released its list of the top 100 best Cyber Monday deals, including the Amazon Kindle, KitchenAid Mixer, Ring Doorbell and more.

  8. Mass marketing - Wikipedia

    en.wikipedia.org/wiki/Mass_marketing

    Mass marketing is a marketing strategy in which a firm decides to ignore market segment differences and appeal the whole market with one offer or one strategy, [1] which supports the idea of broadcasting a message that will reach the largest number of people possible.

  9. Low-ball - Wikipedia

    en.wikipedia.org/wiki/Low-ball

    When a seller makes a low-ball offer this means an item or service is offered at a lower price than what is needed actually for the desired profit margin to be realized. The seller makes the offer with the intent of quickly raising the price in order to increase profits and/or with the intent of selling would-be buyers additional, more ...