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Varsity Spirit cheerleader. Varsity Spirit, LLC, also known as Varsity, is an American cheerleading company owned by Varsity Brands.Founded in 1974 as the Universal Cheerleaders Association, the company is a manufacturer of apparel for cheerleading and dance teams, organizer of cheerleading competitions, and operator of training camps and sanctioning bodies.
Varsity Brands, Inc. is an American apparel company owned by the private equity firm Kohlberg Kravis Roberts.It is primarily focused on academic apparel and memorabilia, with its operations split among three major subsidiaries, including Herff Jones—a manufacturer of products such as class rings, graduation caps and gowns, and yearbooks; Varsity Spirit—which produces apparel and ...
Cheerleading uniforms have changed over the years, both in form and style. (Baldwin Wallace University) A cheerleading uniform is a standardized outfit worn by cheerleaders during games and other events. These uniforms typically include the official colors and mascots of the school or team and are designed to make the wearer appear physically ...
RELATED: Best college football cheerleading uniforms. Dance Wear and Accessories. ... Some department stores and makeup stores, such as Sephora, provide full makeup with a determined minimum purchase.
SEE MORE: Ranking the top 10 cheerleading uniforms in college football. Most squads these days have multiple uniforms –- and it's becoming increasingly difficult to keep up with the best of the ...
Over the years, the uniforms worn by cheerleaders have transformed from plain skirts and tops to elaborate, sometimes sequin-covered costumes that perfectly suit the animated atmosphere of college ...
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