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  2. Strategic planning - Wikipedia

    en.wikipedia.org/wiki/Strategic_planning

    For strategic planning to work, it needs to include some formality (i.e., including an analysis of the internal and external environment and the stipulation of strategies, goals and plans based on these analyses), comprehensiveness (i.e., producing many strategic options before selecting the course to follow) and careful stakeholder management ...

  3. Strategic management - Wikipedia

    en.wikipedia.org/wiki/Strategic_management

    Strategy as perspective – executing strategy based on a "theory of the business" or natural extension of the mindset or ideological perspective of the organization. In 1998, Mintzberg developed these five types of management strategy into 10 "schools of thought" and grouped them into three categories.

  4. MicroStrategy - Wikipedia

    en.wikipedia.org/wiki/MicroStrategy

    Its primary business analytics competitors include SAP AG Business Objects, IBM Cognos, and Oracle Corporation's BI Platform. [5] [6] Saylor is the Executive Chairman and, from 1989 to 2022, was the CEO. [7] [8] [9] Since 2020, the company's securities are widely considered to be a bitcoin proxy due to MicroStrategy's holdings of the ...

  5. Strategy - Wikipedia

    en.wikipedia.org/wiki/Strategy

    Strategy as perspective – executing strategy based on a "theory of the business" or natural extension of the mindset or ideological perspective of the organization. [ 21 ] Complexity theorists define strategy as the unfolding of the internal and external aspects of the organization that results in actions in a socio-economic context.

  6. Strategic thinking - Wikipedia

    en.wikipedia.org/wiki/Strategic_thinking

    Strategic thinking is a mental or thinking process applied by individuals and within organizations in the context of achieving a goal or set of goals.. When applied in an organizational strategic management process, strategic thinking involves the generation and application of unique business insights and opportunities intended to create competitive advantage for a firm or organization.

  7. Go-to-market strategy - Wikipedia

    en.wikipedia.org/wiki/Go-to-market_strategy

    Considering the company's mission and vision is a key determining factor when performing a go-to-market strategy. Motivating employees to perform well is a decisive factor to include. Thus, defining a company's vision and the impact it is trying to create is essential in the earliest stages of a go-to-market strategy. [9] [10]

  8. Marketing strategy - Wikipedia

    en.wikipedia.org/wiki/Marketing_strategy

    Marketing strategy refers to efforts undertaken by an organization to increase its sales and achieve competitive advantage. [1] In other words, it is the method of advertising a company's products to the public through an established plan through the meticulous planning and organization of ideas, data, and information.

  9. Corporate sustainability - Wikipedia

    en.wikipedia.org/wiki/Corporate_sustainability

    A 2014 session by the United Nations Conference on Trade and Development promoting corporate responsibility and sustainable development.. Corporate sustainability is an approach aiming to create long-term stakeholder value through the implementation of a business strategy that focuses on the ethical, social, environmental, cultural, and economic dimensions of doing business. [1]