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A strong research design yields valid answers to research questions while weak designs yield unreliable, imprecise or irrelevant answers. [ 1 ] Incorporated in the design of a research study will depend on the standpoint of the researcher over their beliefs in the nature of knowledge (see epistemology ) and reality (see ontology ), often shaped ...
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The marketing research process is a six-step process involving the definition of the problem being studied upon, determining what approach to take, formulation of research design, field work entailed, data preparation and analysis, and the generation of reports, how to present these reports, and overall, how the task can be accomplished.
In a formal sense, it is a systematic study of a problem attacked by a deliberately chosen strategy, which starts with choosing an approach to preparing a blueprint (design) and acting upon it in terms of designing research hypotheses, choosing methods and techniques, selecting or developing data collection tools, processing the data ...
The answer to a research question will help address a research problem or question. [5] Specifying a research question, "the central issue to be resolved by a formal dissertation, thesis, or research project," [6] is typically one of the first steps an investigator takes when undertaking research.
A problem statement is a description of an issue to be addressed, or a condition to be improved upon. It identifies the gap between the current problem and goal. The first condition of solving a problem is understanding the problem, which can be done by way of a problem statement. [1]
A trial solution to a problem is commonly referred to as a hypothesis—or, often, as an "educated guess" [14] [2] —because it provides a suggested outcome based on the evidence. However, some scientists reject the term "educated guess" as incorrect. Experimenters may test and reject several hypotheses before solving the problem.
As an object of inquiry, problematization is described as a process of objects becoming problems by being “characterized, analyzed, and treated” [2] as such. As a form of analysis, problematization seeks to answer the questions of “how and why certain things (behavior; phenomena, processes) became a problem”. [ 2 ]