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Emotive arguments and loaded language are particularly persuasive because they exploit the human weakness for acting immediately based upon an emotional response, without such further considered judgement. Due to such potential for emotional complication, it is generally advisable to avoid loaded language in argument or speech when fairness and ...
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The Preview application can display PDF files, as can version 2.0 and later of the Safari web browser. System-level support for PDF allows macOS applications to create PDF documents automatically, provided they support the OS-standard printing architecture. The files are then exported in PDF 1.3 format according to the file header.
The emotive [note 1] function: relates to the Addresser (sender) and is best exemplified by interjections and other sound changes that do not alter the denotative meaning of an utterance but do add information about the Addresser's (speaker's) internal state, e.g. "Wow, what a view!" Whether a person is experiencing feelings of happiness ...
One important difference between emotive and descriptive use of language is the difference in intention. The discourse of a man using language emotively, using it to express or to arouse feelings, differs in intention from the discourse of a man using language descriptively to convey descriptive meanings (Castell 1949).
In rhetoric, emotive or emotional conjugation (also known as Russell's conjugation) [1] is a rhetorical technique used to create an intrinsic bias towards or against a piece of information. Bias is created by using the emotional connotation of a word to prime a response from the audience by creating a loaded statement.
An example of this in advertising could be calming music playing simultaneously with images of people enjoying the product. This method works best when irrational emotions are evoked. For example, playing somber music with images of people struggling without the product would create an irrational connection to the product by playing on the ...
An example was the Dziennik (Journal) news cast, which criticised capitalism in the then-communist Polish People's Republic using emotive and loaded language. Propaganda has become more common in political contexts, in particular, to refer to certain efforts sponsored by governments, political groups, but also often covert interests.