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An evening gown, evening dress or gown is a long dress usually worn at formal occasions. [1] The drop ranges from ballerina (mid-calf to just above the ankles), tea (above the ankles), to full-length. Such gowns are typically worn with evening gloves. Evening gowns are usually made of luxurious fabrics such as chiffon, velvet, satin, or organza.
Evening dress, Spring 1913, Lucile (1863–1935) V&A Museum no. T.31-1960 Lucile Ltd served a wealthy clientele including aristocracy, royalty, and theatre stars. The business expanded, with salons opening in New York City in 1910, Paris in 1911, and Chicago in 1915, making it the first leading couture house with full-scale branches in three ...
Even though daywear dresses were influenced by the war, evening dresses remained glamorous. Women's undergarments became the soul of fashion in the 1940s [6] because it maintained the critical hourglass shape with smooth lines. Clothes became utilitarian. Pants or trousers were considered a menswear item only until the 1940s. [6]
The cowled-neck "monk dress" was another religion-inspired alternative; the cowl could be pulled up to be worn over the head. For evening wear, skimpy chiffon baby-doll dresses with spaghetti-straps were popular, as well as the "cocktail dress", which was a close-fitting sheath, usually covered in lace with matching long sleeves. [56]
Chiffon evening dress, 1921. The 1920s were marked by a post-war aesthetic. After World War I, the fashion world experienced a great switch: from tight corsets and hobble skirts—to shapeless, oversized, and sparsely decorated garments. [1] Women began to wear more comfortable fashions, including blousy skirts and trousers.
Sears, Roebuck and Co., commonly known as Sears (/ s ɪər z / SEERZ), [5] is an American chain of department stores founded in 1892 by Richard Warren Sears and Alvah Curtis Roebuck and reincorporated in 1906 by Richard Sears and Julius Rosenwald, with what began as a mail ordering catalog company migrating to opening retail locations in 1925, the first in Chicago. [6]
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