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The company was founded in 1922–1923 as the Londontown Manufacturing Company, Inc., a clothing company established by Israel Myers. [1] Products manufactured by London Fog include trench coats, raincoats, jackets, and parkas. Accessories include handbags and umbrellas.
After the First World War, Reuben Satinoff moved from the United States to the UK, and founded the London Waterproof Company (Silkimac) and soon afterwards created Alligator Rainwear as a subsidiary. [1] [2] Alligator Mill opened in the 1930s, and was a six-storey building in Portwood, just to the east of Stockport town centre.
Hancock improved his waterproof fabrics, patenting a method for vulcanising rubber in 1843, solving many of the problems. [8] Mackintosh Store, 104 Mount St, Mayfair, London. Throughout the 19th and 20th centuries, the company continued to make waterproof clothing. In 1925 the company was taken over by Dunlop Rubber. [9]
After W. L. Gore & Associates corrected the problem, Sierra West's waterproof clothing became a success. [1] By 1985, Sierra West was one of the top ten backpacking gear companies in the US. [2] Big Dog Mascot at Parade. According to company lore, in 1983, a group of white water rafters were gifted oversized shorts before launching into the water.
A raincoat is a waterproof or water-resistant garment worn on the upper body to shield the wearer from rain. The term rain jacket is sometimes used to refer to raincoats with long sleeves that are waist-length. A rain jacket may be combined with a pair of rain pants to make a rainsuit. Rain clothing may also be in one piece, like a boilersuit.
Regatta's product line includes waterproof and breathable jackets, fleeces, trousers, footwear and camping equipment for men, women and children. [ 2 ] [ 3 ] Product lines also include battery operated heated jackets [ 4 ] in 2019 and Brite Light in 2021 which features jackets and hats with inbuilt torches.
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