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  2. Financial statement - Wikipedia

    en.wikipedia.org/wiki/Financial_statement

    These include sales and the various expenses incurred during the stated period. A statement of changes in equity reports on the changes in equity of the company over a stated period. A cash flow statement reports on a company's cash flow activities, particularly its operating, investing and financing activities over a stated period.

  3. Brand valuation - Wikipedia

    en.wikipedia.org/wiki/Brand_valuation

    Brand valuation is the process of estimating the total financial value of a brand. A conflict of interest exists if those who value a brand were also involved in its creation. [ 1 ] The ISO 10668 standard specifies six key requirements for the process of valuing brands, which are transparency, validity , reliability , sufficiency, objectivity ...

  4. Matching principle - Wikipedia

    en.wikipedia.org/wiki/Matching_principle

    A deferred expense (also known as a prepaid expense or prepayment) is an asset representing costs that have been paid but not yet recognized as expenses according to the matching principle. For example, when accounting periods are monthly, an 11/12 portion of an annually paid insurance cost is recorded as prepaid expenses .

  5. Brand management - Wikipedia

    en.wikipedia.org/wiki/Brand_management

    In marketing, brand management is the control of how a brand is perceived in the market.Tangible elements of brand management include the look, price, and packaging of the product itself; intangible elements are the experiences that the target markets share with the brand, and the relationships they have with it.

  6. Cost breakdown analysis - Wikipedia

    en.wikipedia.org/wiki/Cost_breakdown_analysis

    However, a company car is seen as an asset and employees can use the car to go to meetings or to run errands, so that the company car eventually turns out to be a good investment. Another example of overhead expenses is budget dedicated for travel entertainment. These expenses do not create direct profit but are still vital to the business. [8 ...

  7. Amortization (accounting) - Wikipedia

    en.wikipedia.org/wiki/Amortization_(accounting)

    In accounting, amortization is a method of obtaining the expenses incurred by an intangible asset arising from a decline in value as a result of use or the passage of time. Amortization is the acquisition cost minus the residual value of an asset, calculated in a systematic manner over an asset's useful economic life.

  8. AbbVie (ABBV) Q4 2024 Earnings Call Transcript - AOL

    www.aol.com/finance/abbvie-abbv-q4-2024-earnings...

    This guidance does not include acquired IPR&D expense that may be incurred in the quarter. Finally, AbbVie's robust business performance continues to support our capital allocation priorities.

  9. Cost–benefit analysis - Wikipedia

    en.wikipedia.org/wiki/Cost–benefit_analysis

    Cost–benefit analysis (CBA), sometimes also called benefit–cost analysis, is a systematic approach to estimating the strengths and weaknesses of alternatives.It is used to determine options which provide the best approach to achieving benefits while preserving savings in, for example, transactions, activities, and functional business requirements. [1]