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The transformative power of clothes, the impact of changes in colors and style. A video on social expression through dress. Fashion psychology, as a branch of applied psychology, applies psychological theories and principles to understand and explain the relationship between fashion and human behavior, including how fashion affects emotions, self-esteem, and identity.
Name brand athletic wear is an example. "Clothing tie-signs," are specific types of clothing that indicate membership in a community outside of mainstream culture. Amish and Hutterite attire are examples. "Clothing tie-symbols," act as a means of broader social affiliation emanating especially from fears, hopes, and dreams.
A woman wearing sports bra and boyshorts, conventionally women's sportswear, but now worn as casuals or athleisure by women in the West. Clothing physiology is a branch of science that studies the interaction between clothing and the human body, with a particular focus on how clothing affects the physiological and psychological responses of individuals to different environmental conditions.
Theory can be seen as a way to map the world and make it navigable; communication theory gives us tools to answer empirical, conceptual, or practical communication questions. [1] Communication is defined in both commonsense and specialized ways. Communication theory emphasizes its symbolic and social process aspects as seen from two ...
Embodied cognition is the basis for a link between an action's fitting metaphorical interpretation [5] and the system of symbols guiding a person while reflecting the individual's selfhood, outlook on others, and/or notion about the world (for example, a feeling of power and significance). In the end, the results show that this social contagion ...
Other influences include Max Wertheimer's gestalt structure theory and Kant's account of schemas in categorization, as well as studies in experimental psychology on the mental rotation of images. In addition to the dissertation on over by Brugman, Lakoff's use of image schema theory also drew extensively on Talmy and Langacker's theories of ...
Frank Dance's helical model of communication was initially published in his 1967 book Human Communication Theory. [161] [162] [163] It is intended as a response to and an improvement over linear and circular models by stressing the dynamic nature of communication and how it changes the participants. Dance sees the fault of linear models as ...
The mass-market theory, otherwise known as the trickle across, is a social fashion behavioral marketing strategy established by Dwight E. Robinson in 1958 and Charles W. King in 1963. [1] Mass market is defined as, "a market coverage strategy in which a firm decides to ignore market segment differences and appeal to the whole market with one ...