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  2. Advertising in video games - Wikipedia

    en.wikipedia.org/wiki/Advertising_in_video_games

    Examples of through-the-line (TTL) advertising in games include "link-chases," ARGs, and viral marketing. TTL marketing is a form of advertising in video games that involve the use of URL hyperlinks within the game designed to induce the player to visit a web page which then contains BTL advertisements.

  3. In-game advertising - Wikipedia

    en.wikipedia.org/wiki/In-game_advertising

    A poster campaign for Tripping the Rift in SWAT 4. Increasing Internet connectivity and bandwidth has increased the use of dynamic IGA, which allows the game manufacturer or its advertisement vendor to deliver advertisements remotely, update advertisements after the game is launched, and target advertisements based on time or geography.

  4. List of commercial video games with available source code

    en.wikipedia.org/wiki/List_of_commercial_video...

    The download link provided to purchasers for the DRM-Free copy lead to an apparently current dump of the source code. This was available for several days before it was corrected. [141] Far Cry: 2004 2023 Various First-person shooter: Crytek: The source code was released on archive.org in 2023. [142] The F.A. Premier League Stars: 2000 2016 ...

  5. Advergame - Wikipedia

    en.wikipedia.org/wiki/Advergame

    The game was taken offline and later replaced with a new version that had equal gender representation. While the situation could be compared to a similar problem around the game Fable which also forced players to use male avatars, the real-world setting of Intel's game was seen as a more serious flaw, and at the time, gender representation in ...

  6. Pay-per-click - Wikipedia

    en.wikipedia.org/wiki/Pay-per-click

    With search engines, advertisers typically bid on keyword phrases relevant to their target market and pay when ads (text-based search ads or shopping ads that are a combination of images and text) are clicked. In contrast, content sites commonly charge a fixed price per click rather than use a bidding system.

  7. Google Stadia - Wikipedia

    en.wikipedia.org/wiki/Google_Stadia

    Stadia was a cloud gaming service, [1] in which it requires an Internet connection and a device running either Chromium or a dedicated application. [2] Stadia elaborated upon YouTube's capacity to stream media to the user, as game streaming was seen as an extension of watching video game live streams, according to Google's Phil Harrison; the name "Stadia", the Latin plural of "stadium", was ...

  8. Video advertising - Wikipedia

    en.wikipedia.org/wiki/Video_advertising

    Linear video ads — the ads are presented before, in the middle of, or after the video content is consumed by the user, in very much the same way a TV commercial can play before, during or after the chosen program. Non-linear video ads — the ads run concurrently with the video content, so the users see the ad while viewing the content.

  9. Mobile advertising - Wikipedia

    en.wikipedia.org/wiki/Mobile_advertising

    Click-to-download ads: the user will be directed to the App store or Google Play; Click-to-call ads: the user will call to a phone number after clicking the button. Click-to-message ads: the user will be directed to an SMS application to message the advertiser. Image text and banner ads: a click opens your browser and re-directs you to a page