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2. Fender's Mod Shop lets you customize a new guitar on the web

   www.aol.com/news/2016-06-15-fender-mod-shop...

   With the Mod Shop, Fender will let you put the finishing touches on a Stratocaster, Telecaster, Precision Bass or Jazz Bass so that the instrument matches your sense of style exactly ...

3. Wayne Henderson (luthier) - Wikipedia

   en.wikipedia.org/wiki/Wayne_Henderson_(luthier)

   Henderson in his shop in 2007 Wayne C. Henderson is an American guitar maker who specializes in the crafting of handmade, custom acoustic guitars . He also occasionally makes other stringed instruments, such as mandolins , banjos , and fiddles .

4. Dunlop Manufacturing - Wikipedia

   en.wikipedia.org/wiki/Dunlop_Manufacturing

   On March 19, 1972, he moved into the pick market, after reading every issue of Guitar Player magazine and noting musicians’ comments concerning what they liked and did not like about picks. He made his first picks from nylon, and continues to produce these. Also in 1972, Dunlop left his job at Dymo Industries to focus on his own company full ...

5. Ernie Ball Inc. - Wikipedia

   en.wikipedia.org/wiki/Ernie_Ball_Inc.

   Ernie Ball is an American instrument and guitar accessory company based in San Luis Obispo, California. The brand was started by Roland Sherwood Ball in 1962 as a custom line of guitar strings . The company manufactures and sells guitars through Ernie Ball Music Man .

6. Fender Custom Shop - Wikipedia

   en.wikipedia.org/wiki/Fender_Custom_Shop

   The Fender Custom Shop is a division of Fender Musical Instruments Corporation, housed within its headquarters complex in Corona, Riverside County, California.The Fender Custom Shop produces special-order guitars for customers through a Custom Shop dealer network, creates limited edition high end quality guitars, builds limited edition amplifiers, and does some research & design for the parent ...

7. John Cruz (luthier) - Wikipedia

   en.wikipedia.org/wiki/John_Cruz_(luthier)

   Cruz is a former master builder who worked in the Fender Custom Shop.Cruz began working for the Fender company in 1987 and became a master builder in 2003. [1] Two projects that Cruz oversaw were the creation of the Stevie Ray Vaughan replica Stratocaster and the recreation of the 1961 Fiesta Red Stratocaster played by blues guitarist Gary Moore.