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The Cadillac 1948 fin styling proved popular, and its use spread to other models in the General Motors family of brands. Soon it was adopted by other manufacturers, with top Chrysler stylist Virgil Exner in particular taking the tailfin look on board. As confidence grew in the styling trend, the fins grew larger and bolder.
The rear fenders were longer and ended in a swooping tailfin design. The Cadillac script again appeared on the sides of the front fenders, but was now positioned closer to the front door opening gap. As far as Series 61 models went a big styling change was a return to marketing this line on the shorter wheelbase B-body than used on the Series 62.
Harley Earl authorized the Frank Hershey design for the 1948 Cadillac, which incorporated the first automotive tailfin. Many of the new 1948-49 cars such as Hudson, Nash, and Lincoln adopted fastback or ponton "bathtub" styling. Although Earl considered this for Cadillac, he ultimately decided against it and went for a more sweeping aircraft ...
Hershey is known for his 1932 Peerless V-16 prototype, 1949 Cadillac tailfins, and the 1955 Ford Thunderbird. Early life and education
1940 Cadillac Series 40-62 2-door convertible 1941 Cadillac Series 41-62 coupe 1941 Cadillac Series 41-62 4-door convertible. The Fisher-bodied Series 40-62 was the new entry level product for the 1940 model line and was upgraded with a low sleek "torpedo" style C-body with chrome window reveals, more slant in the windshield, and a curved rear window. [1]
1948–1971 Morris Minor—an early postwar car exported around the world; 1953–1971 Chevrolet Bel Air and 1953–2002 Cadillac Eldorado Brougham—first generations were representative of tailfin design; 1955–1976 Citroën DS—aerodynamic design and innovative technology, awarded third place as Car of the 20th Century
A major influence on American auto styling and marketing was Harley Earl, [3] who is credited with inventing the idea of a concept car, and who brought the tailfin and other aeronautical design references to auto design starting with the rear fenders of the 1948 Cadillac.
The 1959 Cadillac incorporated totally new styling with a large tailfin, twin bullet taillamps, new jewel-like grille patterns and matching deck-lid beauty panels personified these cars. The in-house code number for the model was changed from 7500 to 6700, in keeping with Cadillac's new numbering scheme, but the commercial name remained "Series ...
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