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The company began by specialising in the creation of merino base layers and now offers underwear, mid layers, outer wear, socks and accessories based on natural fibres. Icebreaker was founded in 1995 by Jeremy Moon , and now supplies its clothing to more than 4,700 stores in 50 countries.
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[1] [2] Its founder Tom Joule described its business model in 2011 as creating clothing with "colour and fun and entertainment". [3] Established by selling clothing at country shows, the company established its own clothing line in 1999 and began to open shops in the 2000s. [4] [5] As of 2018, the company had 123 stores and a turnover of £185.9m.
Marmot is an outdoor recreation clothing and sporting goods company founded in 1974 as "Marmot Mountain Works". [1] The company was founded in Grand Junction, Colorado by local resident Tom Boyce and two University of California, Santa Cruz students, David Huntley and Eric Reynolds, who shared the common goal of making their own mountaineering equipment.
Huffer is a New Zealand clothing brand and company started in the late 1990s by New Zealanders Steve Dunstan and Daniel Buckley. The company originally produced and sold outdoors clothing primarily directed towards snowboarders but it has since evolved to become a popular streetwear brand in New Zealand and Australia.
Nau's core business plan involves a donation of 2% from each sale to selected community partners through their "Partners for Change" program, where the customer chooses one of the organizations after their purchase. As of 2014, these partners were People for BIkes, Ashoka, Breakthrough Institute, Mercy Corp [6] and EcoTrust. Nau donates 100% of ...
In November 2009, the company was eventually acquired by India's London-based billionaire Lakshmi Mittal, whose daughter-in-law, Megha Mittal, emerged as the new the owner and became chair of the company's board. [21] Following the sale, Bettina Hammerl (2009–2012) [22] and Daniel Wingate (2012–2017) [23] [24] oversaw Escada's fashion design.
The company said the collection was created in collaboration with Brandalised, which licenses designs by graffiti artists. [ 29 ] In 2024, a lawsuit was filed against Guess, accusing the brand of stealing the intellectual property of several street artists for its "graffiti inspired" clothing line.
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