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  2. How To Create a Mission Statement for Your Business - AOL

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  3. Mission statement - Wikipedia

    en.wikipedia.org/wiki/Mission_statement

    This further backs up the idea that a good mission statement is one that is clear and answers the right questions in a simple manner, and does not over complicate things. An example of a good mission statement would be Google's, which is "to organise the world's information and make it universally accessible and useful." [15] [failed verification]

  4. Vision statement - Wikipedia

    en.wikipedia.org/wiki/Vision_statement

    The vision and mission statements of the LUMO Community Wildlife Sanctuary. A vision statement is a high-level, [1] inspirational [1] statement of an idealistic emotional future of a company or group. Vision describes the basic human emotion that a founder intends to be experienced by the people the organization interacts with.

  5. PDF - Wikipedia

    en.wikipedia.org/wiki/PDF

    This is an accepted version of this page This is the latest accepted revision, reviewed on 13 November 2024. Portable Document Format, a digital file format For other uses, see PDF (disambiguation). Portable Document Format Adobe PDF icon Filename extension.pdf Internet media type application/pdf, application/x-pdf application/x-bzpdf application/x-gzpdf Type code PDF (including a single ...

  6. Business purpose - Wikipedia

    en.wikipedia.org/wiki/Business_purpose

    Business purpose refers to the wider, long-term goals of a commercial enterprise. It expresses the corporate's reason for existing, its particular commitment with respect to the surrounding world. It expresses the corporate's reason for existing, its particular commitment with respect to the surrounding world.

  7. Mission-driven marketing - Wikipedia

    en.wikipedia.org/wiki/Mission-driven_marketing

    Market factors are taken into account, but the mission is the final determining factor. It has also been defined as being "mission-based and market driven". [8] Such businesses are increasingly being referred to as a "conscious business", or engaging in "conscious capitalism". The organization's values then provide a foundation for its ...

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  9. Built to Last: Successful Habits of Visionary Companies

    en.wikipedia.org/wiki/Built_to_Last:_Successful...

    It finds similar faults with a swathe of business journalism. [5] Rosenzweig uses Built to Last as an example of the "Delusion of Rigorous Research". [6] He mentioned that the authors had deliberately implied that their research is backed by a huge quantity of data, but the problem is that most of this data are tainted by the Halo Effect.