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Star Sports is a major broadcaster of cricket in India, holding the pay television rights to domestic national team matches, the Indian Premier League, and International Cricket Council (ICC) tournaments. Streaming rights to many Star Sports properties are held in India by sister streaming service Disney+ Hotstar.
The first dependent Indian OTT platform was BIGFlix, launched by Reliance Entertainment in 2008. [1] In 2010 Digivive launched India's first OTT mobile app called nexGTv, which provides access to both live TV and on–demand content. nexGTV was the first app to live–stream Indian Premier League matches on smart phones and did so during 2013 and 2014.
Willow has operated an Internet portal for live streaming of cricket events at www.willow.tv since 2003 for a monthly subscription fee. Willow has driven various innovations in the coverage of cricket, like video-based live scorecards and editorials. The website provides subscribers with video streams available on mobile apps and a streaming feed.
The brand was introduced as Hotstar for a streaming service carrying content from Disney Star's (formerly Star India) local networks, including films, television series, live sports, and original programming, as well as featuring content licensed from third parties such as Showtime among others.
It's official -- more people watch streaming services than watch cable TV. In fact, 44% have canceled cable or satellite entirely, according to Nielsen. See: If Your Credit Score Is Under 740, Make...
YuppTV is an over-the-top (OTT) content provider for South Asian content including live television and films with recording and storage features. YuppTV allows broadcasters and content providers to reach an audience, and allows consumers to view content on up to six screens of connected TVs, STBs, PC, smartphones, tablets and game consoles.