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In advertising, an insert or blow-in card is a separate advertisement put in a magazine, newspaper, or other publication.They are usually the main source of income for non-subscription local newspapers and other publications.
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Advertising research is a specialized form of research that works to improve the effectiveness and efficiency of advertising. It entails numerous forms of research which employ different methodologies. Advertising research includes pre-testing (also known as copy testing) and post-testing of ads and/or campaigns.
For small-business users, it also offers projects such as business cards, letterheads, and presentations. On January 15, 2010, a new version for the PC-supporting Windows 7 titled The Print Shop 2.0 was released, published by Encore, Inc. It is published in Standard, Deluxe, and Professional variants. [12]
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