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2. Phat Farm - Wikipedia

   en.wikipedia.org/wiki/Phat_Farm

   The brand's early success was attributed to its association with hip-hop culture, which was growing in popularity at the time. [3] Phat Farm became a recognizable name in urban fashion and expanded its product offerings to include women's clothing as well. [4] In 2004, Phat Farm was sold to the Kellwood Company for a reported $140 million. [5]

3. Hip-hop fashion - Wikipedia

   en.wikipedia.org/wiki/Hip-hop_fashion

   Another trend in hip-hop clothing, pioneered by Dapper Dan in the early 1980s, was the adaptation and brandishing of high-net-worth fashion house brands such as Louis Vuitton, Fendi, Gucci and logos on custom-designed tracksuits, jackets, and mink coats.

4. FUBU - Wikipedia

   en.wikipedia.org/wiki/FUBU

   FUBU (/ ˈ f uː b uː / ⓘ, FOO-boo) is an American hip hop apparel company. FUBU stands for "For Us, By Us" and was created when the founders were brainstorming for a catchy four-letter word following other big brands such as Nike and Coke. [1] It includes casual wear, sports wear, a suit collection, eyewear, belts, fragrances, and shoes.

5. 2020s in fashion - Wikipedia

   en.wikipedia.org/wiki/2020s_in_fashion

   Clothing items used to express beliefs during a Black Lives Matter protest. Hip-hop clothing is an umbrella term for a variety of styles influenced by hip-hop and trap music. Throughout the 2020s, streetwear fashion was a continued presence in mainstream culture, incorporating elements from skate fashion, athleisure, and vintage clothing.

6. Sagging (fashion) - Wikipedia

   en.wikipedia.org/wiki/Sagging_(fashion)

   Fashion writer Stephanie Smith-Strickland explained that because rappers and hip hop artists, such as Lil Yachty, were increasingly wearing tailored and well-fitted clothing, so too were the young men seeking to emulate them. [40] By the early 2020s, sagging was considered a "faded" trend in Philadelphia, where it had once been popular. [41]

7. 1990s in fashion - Wikipedia

   en.wikipedia.org/wiki/1990s_in_fashion

   In the late 1990s ski goggles became a popular accessory in hip hop fashion. [88] Hip-hop and rap artists influenced the fashion scene with oversized streetwear, making a mark on their fans sense of style. Some artists and music groups include Bones Thugs-n-Harmony, Boyz II Men, Notorious BIG, NWA, Tupac Shakur, and many more. [89]