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The first Yeti-made e-bike, the SB160e, opted for the 'Sixfinity' 6-Bar suspension system. The 2024 variant of the SB165 now brings a mixed 'mullet' wheel option into the stable (29" & 27.5"). Women-specific bikes were introduced in 2015. Yeti 'Beti' caters to women with smaller sized frames and lower standover height. [12]
Today, YETI has opened over 20 stores across the United States. As of January 8, 2018, YETI still was a sponsor of the PBR [12] and the YETI "Built for the Wild" event. [13] On October 25, 2018, YETI became a public company via an initial public offering of 16 million shares at a price of $18 per share. [14]
Diamondback was founded as a BMX brand in 1977 by Western States Imports in Newbury Park, California, which sold bikes under the Centurion (bicycle) brand. [7] Became a highly regarded name in BMX. [8] Dynacraft BSC – American Bicycle distributor; DYNO is a BMX bike and bike products company started by Bob Morales in 1982.
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Yeti coolers are known for keeping ice frozen for days, and its newest product, the Yeti Roadie 24, is its best version yet — here's why.
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