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  2. Positioning (marketing) - Wikipedia

    en.wikipedia.org/wiki/Positioning_(marketing)

    The precise origins of the positioning concept are unclear. Cano (2003), Schwartzkopf (2008), and others have argued that the concepts of market segmentation and positioning were central to the tacit knowledge that informed brand advertising from the 1920s, but did not become codified in marketing textbooks and journal articles until the 1950s and 60s.

  3. Segmenting-targeting-positioning - Wikipedia

    en.wikipedia.org/wiki/Segmenting-Targeting...

    In marketing, segmenting, targeting and positioning (STP) is a framework that implements market segmentation. [1] Market segmentation is a process, in which groups of buyers within a market are divided and profiled according to a range of variables, which determine the market characteristics and tendencies. [ 2 ]

  4. Biology in fiction - Wikipedia

    en.wikipedia.org/wiki/Biology_in_fiction

    Boris Karloff in James Whale's 1931 film Frankenstein, based on Mary Shelley's 1818 novel.The monster is created by an unorthodox biology experiment.. Biology appears in fiction, especially but not only in science fiction, both in the shape of real aspects of the science, used as themes or plot devices, and in the form of fictional elements, whether fictional extensions or applications of ...

  5. Biopunk - Wikipedia

    en.wikipedia.org/wiki/Biopunk

    Biopunk (a portmanteau of "biotechnology" or "biology" and "punk") is a subgenre of science fiction that focuses on biotechnology. It is derived from cyberpunk, but focuses on the implications of biotechnology rather than mechanical cyberware and information technology. [1] Biopunk is concerned with synthetic biology.

  6. List of biopunk works - Wikipedia

    en.wikipedia.org/wiki/List_of_biopunk_works

    This is a list of works classified as biopunk, a subgenre of science fiction and derivative of the cyberpunk movement. Some works may only be centered around biotechnologies and not fit a more constrained definition of biopunk which may include additional cyberpunk or postcyberpunk elements.

  7. List of science fiction themes - Wikipedia

    en.wikipedia.org/wiki/List_of_science_fiction_themes

    Climate change—science fiction dealing with effects of anthropogenic climate change and global warming at the end of the Holocene era; Megacity; Pastoral science fictionscience fiction set in rural, bucolic, or agrarian worlds, either on Earth or on Earth-like planets, in which advanced technologies are downplayed. Seasteading and ocean ...

  8. Evolution in fiction - Wikipedia

    en.wikipedia.org/wiki/Evolution_in_fiction

    All women have evolved to be beautiful, in an illustration by Paul Merwart for a 1911 edition of Camille Flammarion's 1894 novel La Fin du Monde.. Evolution has been an important theme in fiction, including speculative evolution in science fiction, since the late 19th century, though it began before Charles Darwin's time, and reflects progressionist and Lamarckist views as well as Darwin's. [1]

  9. Positioning - Wikipedia

    en.wikipedia.org/wiki/Positioning

    Positioning may refer to: Positioning (marketing), creating an identity in the minds of a target market; Positioning theory, a theory in social psychology; Positioning (critical literacy), reader context; Positioning (telecommunications), a technology to approximate where a mobile phone temporarily resides