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  2. Business process - Wikipedia

    en.wikipedia.org/wiki/Business_process

    A business process, business method, or business function is a collection of related, structured activities or tasks performed by people or equipment in which a specific sequence produces a service or product (that serves a particular business goal) for a particular customer or customers. Business processes occur at all organizational levels ...

  3. Marketing - Wikipedia

    en.wikipedia.org/wiki/Marketing

    Consumer-to-business marketing or C2B marketing is a business model where the end consumers create products and services which are consumed by businesses and organizations. It is diametrically opposed to the popular concept of B2C or Business- to- Consumer where the companies make goods and services available to the end consumers.

  4. Function model - Wikipedia

    en.wikipedia.org/wiki/Function_model

    This FEA Business reference model depicts the relationship between the business processes, business functions, and the business area's business reference model. A Business reference model is a reference model, concentrating on the functional and organizational aspects of the core business of an enterprise , service organization or government ...

  5. Business process mapping - Wikipedia

    en.wikipedia.org/wiki/Business_process_mapping

    Business process mapping refers to activities involved in defining what a business entity does, who is responsible, to what standard a business process should be completed, and how the success of a business process can be determined. The main purpose behind business process mapping is to assist organizations in becoming more effective.

  6. Category management - Wikipedia

    en.wikipedia.org/wiki/Category_management

    Category management lacks a single definition thus leading to some ambiguity even among industry professionals as to its exact function. Three comparable mainstream definitions are as follows: "a process that involves managing product categories as business units and customizing them [on a store by store basis] to satisfy customer needs" (Nielsen).

  7. Operating model - Wikipedia

    en.wikipedia.org/wiki/Operating_model

    The term is most commonly used today when referring to the way a single business division or single function operates, as in 'the operating model of the exploration division' or 'the operating model of the HR function'. It can also be used at a much more micro level to describe how a department within a function works or how a factory is laid out.

  8. Process-based management - Wikipedia

    en.wikipedia.org/wiki/Process-based_management

    Process-based management is a management approach that views a business as a collection of processes, managed to achieve a desired result. [1] Processes are managed and improved by the organisation for the purpose of achieving its vision, mission and core values. A clear correlation between processes and vision supports the company in planning ...

  9. Outline of marketing - Wikipedia

    en.wikipedia.org/wiki/Outline_of_marketing

    Marketing planning or the process of developing a marketing program requires a detailed understanding of the marketing framework including Consumer behavior; Market segmentation and Marketing research. In the process of understanding the consumer market to be served, marketers may need to consider such issues as:

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