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  2. Elaboration likelihood model - Wikipedia

    en.wikipedia.org/wiki/Elaboration_likelihood_model

    Elaboration likelihood model is a general theory of attitude change.According to the theory's developers Richard E. Petty and John T. Cacioppo, they intended to provide a general "framework for organizing, categorizing, and understanding the basic processes underlying the effectiveness of persuasive communications".

  3. Reinforcement theory - Wikipedia

    en.wikipedia.org/wiki/Reinforcement_theory

    Reinforcement theory is a limited effects media model applicable within the realm of communication.The theory generally states that people seek out and remember information that provides cognitive support for their pre-existing attitudes and beliefs.

  4. Value (marketing) - Wikipedia

    en.wikipedia.org/wiki/Value_(marketing)

    The key to deliver high perceived value is attaching value to each of the individuals or organizations—making them believe that what you are offering is beyond expectation—helping them to solve a problem, offering a solution, giving results, and making them happy. Value changes based on time, place and people in relation to changing ...

  5. Value proposition - Wikipedia

    en.wikipedia.org/wiki/Value_proposition

    Conversely, a customer's value proposition is the perceived subjective value, satisfaction or usefulness of a product or service (based on its differentiating features and its personal and social values for the customer) delivered to and experienced by the customer when they acquire it. It is the net positive subjective difference between the ...

  6. Service-dominant logic - Wikipedia

    en.wikipedia.org/wiki/Service-dominant_logic

    In reciprocal service exchange all actors are both providers and beneficiaries. This axiom reinforces that value is experiential. The key message of this axiom is that all value propositions (e.g., goods, service provision, etc.) are perceived and integrated differently by each actor and thus, value is also uniquely experienced and determined.

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  8. Positive behavior interventions and supports - Wikipedia

    en.wikipedia.org/wiki/Positive_Behavior...

    Positive behavior interventions and supports (PBIS) is a set of ideas and tools used in schools to improve students' behavior.PBIS uses evidence and data-based programs, practices, and strategies to frame behavioral improvement relating to student growth in academic performance, safety, behavior, and establishing and maintaining positive school culture.

  9. To Get The Most Benefits, Should You Walk Faster…Or Farther ...

    www.aol.com/lifestyle/most-benefits-walk-faster...

    Doctors weigh in on whether you should walk faster or farther, whether you have weight loss goals, endurance goals, or heart health goals.