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  2. Pricing strategies - Wikipedia

    en.wikipedia.org/wiki/Pricing_strategies

    Cost plus pricing is a cost-based method for setting the prices of goods and services. Under this approach, the direct material cost, direct labor cost, and overhead costs for a product are added up and added to a markup percentage (to create a profit margin) in order to derive the price of the product.

  3. Marketing strategy - Wikipedia

    en.wikipedia.org/wiki/Marketing_strategy

    Marketing strategy refers to efforts undertaken by an organization to increase its sales and achieve competitive advantage. [1] In other words, it is the method of advertising a company's products to the public through an established plan through the meticulous planning and organization of ideas, data, and information.

  4. Cost-plus pricing - Wikipedia

    en.wikipedia.org/wiki/Cost-plus_pricing

    This method is generally adopted by retail companies such as grocery or clothing stores. [ 8 ] Cost-based pricing is a way to induce a seller to accept a contract the costs of which represent a large fraction of the seller's revenues, or for which costs are uncertain at contract signing, as for example for research and development.

  5. Activity-based costing - Wikipedia

    en.wikipedia.org/wiki/Activity-based_costing

    Following strong initial uptake, ABC lost ground in the 1990s compared to alternative metrics, such as Kaplan's balanced scorecard and economic value added.An independent 2008 report concluded that manually driven ABC was an inefficient use of resources: it was expensive and difficult to implement for small gains, and a poor value, and that alternative methods should be used. [4]

  6. Digital marketing - Wikipedia

    en.wikipedia.org/wiki/Digital_marketing

    The method can target specific audience tuning in from different types of locals to view a particular advertisement, the variations can be found as the most productive element of this method. Email marketing - Email marketing in comparison to other forms of digital marketing is considered cheap. It is also a way to rapidly communicate a message ...

  7. Cost accounting - Wikipedia

    en.wikipedia.org/wiki/Cost_accounting

    It includes methods for recognizing, allocating, aggregating and reporting such costs and comparing them with standard costs". [1] Often considered a subset of managerial accounting , its end goal is to advise the management on how to optimize business practices and processes based on cost efficiency and capability.

  8. 9 Questions Retirees Need To Ask Heading In to 2025 - AOL

    www.aol.com/9-questions-retirees-ask-heading...

    If you’re a retiree coming into the new year, it’s a great time to think through your financial goals for the next 12 months. This could be an opportunity to rebalance your portfolio to reduce ...

  9. Marketing - Wikipedia

    en.wikipedia.org/wiki/Marketing

    Steve Jobs's marketing skills have been credited for reviving Apple Inc. and turning it into one of the most valuable brands. [1] [2] Marketing is the act of satisfying and retaining customers. [3] It is one of the primary components of business management and commerce. [4] Marketing is typically conducted by the seller, typically a retailer or ...