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"Above-the-line" refers to the list of individuals who guide and influence the creative direction, process, and voice of a given narrative in a film and related expenditures. These roles include but are not limited to the screenwriter , producer , director , and principal cast .
The phenomenon is also known as the above-average effect, the superiority bias, the leniency error, the sense of relative superiority, the primus inter pares effect, [1] and the Lake Wobegon effect, named after the fictional town where all the children are above average. [2]
Above the line may refer to: Above the line (filmmaking), an accounting term used in film production to denote expenditures that occur prior to filming; Above-the-line deduction, a type of tax deduction in the United States of America; Above the line (advertising), advertising involving mass media; A component of contract bridge scoring
ATL & BTL Agencies refer to two different styles of marketing agencies, especially in promotion marketing and communication. "ATL" stands for "Above The Line", meaning that the advertising is going to be deployed around a wider target audience, e.g. television (TVC), radio, or billboards. applicable when a product is directed for a broader spectrum of consumers, for example a soft drink ...
Drue Tranquill shared insights into what was said in the Chiefs facility and the locker room at different points of the 2023 season.
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LAS VEGAS — Charles Oliveira’s career can be defined by one word: Resiliency. His lightweight-title winning effort over Michael Chandler at UFC 262 in Houston in May might be a microcosm of ...
BLUF (bottom line up front) [1] is the practice of beginning a message with its key information (the "bottom line"). This provides the reader with the most important information first. [ 2 ] By extension, that information is also called a BLUF.