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  2. Questionnaire construction - Wikipedia

    en.wikipedia.org/wiki/Questionnaire_construction

    Care should be taken to ask one question at a time. Questions and prepared responses (for multiple-choice) should be neutral as to intended outcome. A biased question or questionnaire encourages respondents to answer one way rather than another. [20] Even questions without bias may leave respondents with expectations.

  3. Questionnaire - Wikipedia

    en.wikipedia.org/wiki/Questionnaire

    A questionnaire is a research instrument that consists of a set of questions (or other types of prompts) for the purpose of gathering information from respondents through survey or statistical study. A research questionnaire is typically a mix of close-ended questions and open-ended questions.

  4. Likert scale - Wikipedia

    en.wikipedia.org/wiki/Likert_scale

    Responses to several Likert questions may be summed providing that all questions use the same Likert scale and that the scale is a defensible approximation to an interval scale, in which case the central limit theorem allows treatment of the data as interval data measuring a latent variable.

  5. Survey methodology - Wikipedia

    en.wikipedia.org/wiki/Survey_methodology

    Survey methodology is "the study of survey methods". [1] As a field of applied statistics concentrating on human-research surveys, survey methodology studies the sampling of individual units from a population and associated techniques of survey data collection, such as questionnaire construction and methods for improving the number and accuracy of responses to surveys.

  6. Vignette (survey) - Wikipedia

    en.wikipedia.org/wiki/Vignette_(survey)

    They are used in quantitative surveys or in qualitative studies that pretest surveys. Survey researchers use anchoring vignettes to correct interpersonally incomparable survey responses because respondents from different cultures, genders, countries, or ethnic groups understand survey questions in different ways.

  7. Opinion poll - Wikipedia

    en.wikipedia.org/wiki/Opinion_poll

    An opinion poll, often simply referred to as a survey or a poll (although strictly a poll is an actual election), is a human research survey of public opinion from a particular sample. Opinion polls are usually designed to represent the opinions of a population by conducting a series of questions and then extrapolating generalities in ratio or ...

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