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  2. Appeal to emotion - Wikipedia

    en.wikipedia.org/wiki/Appeal_to_emotion

    Appeal to emotion or argumentum ad passiones (meaning the same in Latin) is an informal fallacy characterized by the manipulation of the recipient's emotions in order to win an argument, especially in the absence of factual evidence. [1]

  3. Pathos - Wikipedia

    en.wikipedia.org/wiki/Pathos

    The book synthesized emotions and neurology and introduced the concept that action is a result of impression. Hartley determined that emotions drive people to react to appeals based on circumstance but also passions made up of cognitive impulses. [19] Campbell argues that belief and persuasion depend heavily on the force of an emotional appeal ...

  4. Modes of persuasion - Wikipedia

    en.wikipedia.org/wiki/Modes_of_persuasion

    Pathos may also include appeals to audience imagination and hopes, done when the speaker paints a scenario of positive future results of following the course of action proposed. It is also related to the mood or the tone of a speech and the skill that the speaker possesses in harnessing the emotional side of the audience.

  5. Glossary of rhetorical terms - Wikipedia

    en.wikipedia.org/wiki/Glossary_of_rhetorical_terms

    Bathos – an emotional appeal that inadvertently evokes laughter or ridicule. Belles lettres – written works considered to be of high quality because they are pleasing to the senses. Brevitas – concise expression. Burden of proof – theory of argument giving the obligation of proving a case to the asserting party.

  6. Category:Appeals to emotion - Wikipedia

    en.wikipedia.org/wiki/Category:Appeals_to_emotion

    Fallacies based on arguing for or against a proposition on emotional grounds. Pages in category "Appeals to emotion" The following 21 pages are in this category, out of 21 total.

  7. Persuasion - Wikipedia

    en.wikipedia.org/wiki/Persuasion

    According to Burke, effective persuasion is not merely about logical argumentation or emotional appeal but about creating a sense of shared identity and values between the speaker and the audience. In Burke’s view, persuasion works when the audience feels a connection or alignment with the speaker's perspective, thus making the message more ...

  8. Moral Injury: The Recruits - The ... - The Huffington Post

    projects.huffingtonpost.com/moral-injury/the...

    He recognized that the official definition of PTSD failed to describe their mental anguish, leading him to coin the term “moral injury.” The ideals taught at Parris Island “are the best of what human beings can do,” said William P. Nash, a retired Navy psychiatrist who deployed with Marines to Iraq as a combat therapist.

  9. Attitude (psychology) - Wikipedia

    en.wikipedia.org/wiki/Attitude_(psychology)

    Fear is one of the most studied emotional appeals in communication and social influence research. Important consequences of fear appeals and other emotional appeals include the possibility of reactance which may lead to either message rejections or source rejection and the absence of attitude change.