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  2. International Defensive Pistol Association - Wikipedia

    en.wikipedia.org/wiki/International_Defensive...

    The International Defensive Pistol Association (IDPA), founded in 1996, is an organization based in Bogata, Texas that governs a practical shooting sport (IDPA), which is based on defensive pistol tactics, everyday carry equipment, and full-charge service ammunition, to solve simulated "real world" self-defense scenarios. Competitors (shooters ...

  3. United States trademark law - Wikipedia

    en.wikipedia.org/wiki/United_States_trademark_law

    A trademark is a word, phrase, or logo that identifies the source of goods or services. [1] Trademark law protects a business' commercial identity or brand by discouraging other businesses from adopting a name or logo that is "confusingly similar" to an existing trademark.

  4. ISI mark - Wikipedia

    en.wikipedia.org/wiki/ISI_mark

    The ISI mark is mandatory for certain products to be sold in India, such as electrical appliances [2] including switches, electric motors, wiring cables, heaters, kitchen appliances, etc., and other products like Portland cement, LPG valves, LPG cylinders, automotive tyres, [3] etc. In the case of most other products, ISI marks are optional. [4 ...

  5. Corporate identity - Wikipedia

    en.wikipedia.org/wiki/Corporate_identity

    A corporate identity or corporate image is the manner in which a corporation, firm or business enterprise presents itself to the public.The corporate identity is typically visualized by branding and with the use of trademarks, [1] but it can also include things like product design, advertising, public relations etc. Corporate identity is a primary goal of corporate communication, aiming to ...

  6. Brand language - Wikipedia

    en.wikipedia.org/wiki/Brand_language

    Brand language is a part of verbal brand identity, includes naming of both corporation and the products they sell as well as taglines, idiosyncratic wording choices, and tone. [ 3 ] [ 4 ] Another benefit of developing a brand language is the ability for a corporation or product to be recognizable across international borders, while other ...

  7. Verbal identity - Wikipedia

    en.wikipedia.org/wiki/Verbal_Identity

    Verbal identity or verbal brand identity is the linguistic component of an organisation's brand.It incorporates brand language, the terms in which an organisation describes itself and its products, but also covers the names of corporations and the products they sell, taglines, and the “voice” of the brand, defined as the personality and tone discernible in its communications. [1]

  8. Individual branding - Wikipedia

    en.wikipedia.org/wiki/Individual_branding

    Individual branding, also called individual product branding, flanker brands or multibranding, is "a branding strategy in which products are given brand names that are newly created and generally not connected to names of existing brands offered by the company."

  9. Alphanumeric brand name - Wikipedia

    en.wikipedia.org/wiki/Alphanumeric_brand_name

    An alphanumeric brand name is a brand name composed only of letters and numbers (alphanumericals).Examples include 7 Up, Saks Fifth Avenue, Audi A4, Canon A75. [1] [2] They may serve as abbreviations (e.g. 3M, formerly known as the Minnesota Mining and Manufacturing Company), indicate model extensions (iPhone 3G, iPhone 4, etc.), symbolize physical product attributes (the V-shaped V8 engine ...