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  2. Pamphlet - Wikipedia

    en.wikipedia.org/wiki/Pamphlet

    The pamphlet has been widely adopted in commerce, particularly as a format for marketing communications. There are numerous purposes for pamphlets, such as product descriptions or instructions, corporate information, events promotions or tourism guides and they are often used in the same way as leaflets or brochures.

  3. Brochure - Wikipedia

    en.wikipedia.org/wiki/Brochure

    A brochure is an promotional document primarily used to introduce a company, organization, products, or services and inform prospective customers or members of the public of the benefits. Although, initially, a paper document that can be folded into a template, pamphlet , or leaflet , a brochure can also be a set of related unfolded papers put ...

  4. Flyer (pamphlet) - Wikipedia

    en.wikipedia.org/wiki/Flyer_(pamphlet)

    Flyers have been used in armed conflict: for example, airborne leaflet propaganda has been a tactic of psychological warfare. Recruit members for organizations or companies. Like postcards, pamphlets and small posters, flyers are a low-cost form of mass marketing or communication. There are many different flyer formats. Some examples include:

  5. Visual rhetoric - Wikipedia

    en.wikipedia.org/wiki/Visual_rhetoric

    Visual rhetoric studies how humans use images to communicate. Elements of images, such as size color, line, and shape, are used to convey messages. [19] In images, meanings are created by the layout and spatial positions of these elements. [19] The entities that constitute an image are socially, politically, and culturally constructed.

  6. Visual communication - Wikipedia

    en.wikipedia.org/wiki/Visual_communication

    Historical perspective: An image's view can be arising from the history of the use of media. Through times sort images have been changed, because the use of different (new) media. For example: The result of using the computer to edit images (e.g. Photoshop) is quite different when comparing images that are made and edited by craft. [15]

  7. Advertising slogan - Wikipedia

    en.wikipedia.org/wiki/Advertising_slogan

    However, since some ideas resonate with the public with persistence, many advertising slogans retain their influence even after general use is discontinued. If an advertising slogan enters into the public vernacular, word-of-mouth communication may increase consumer awareness of the product and extend an ad campaign's lifespan, [ 8 ] or cause a ...

  8. Workplace communication - Wikipedia

    en.wikipedia.org/wiki/Workplace_communication

    It includes e-mails, text messages, notes, calls, etc. [1] Effective communication is critical in getting the job done, as well as building a sense of trust and increasing the productivity of employees. These may have different cultures and backgrounds, and can be used to different norms.

  9. Memorandum - Wikipedia

    en.wikipedia.org/wiki/Memorandum

    Other memorandum formats include briefing notes, reports, letters, and binders. They may be considered grey literature. Memorandum formatting may vary by office or institution. For example, if the intended recipient is a cabinet minister or a senior executive, the format might be rigidly defined and limited to one or two pages. If the recipient ...