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  2. Bud Light’s Super Bowl commercial leans on humor ... - AOL

    www.aol.com/bud-light-super-bowl-commercial...

    The beleaguered beer brand could have used a few miracles itself after one of its rockiest years ever. Bud Light is back at the Super Bowl, this time with a funny “genie” to grant drinkers ...

  3. Dilly Dilly - Wikipedia

    en.wikipedia.org/wiki/Dilly_Dilly

    It became a catchphrase and resulted in increased sales, the production of further Bud Light ads broadcast during the American football playoffs and Super Bowl LII, and the popularizing of the phrase the "Pit of Misery" as well as characters such as the Bud Light King and the Bud Knight.

  4. List of American advertising characters - Wikipedia

    en.wikipedia.org/wiki/List_of_American...

    Bud Knight: 2017–2019: Budweiser Frogs: Budweiser beer: 1990s: One frog says "Bud," another says "weis," and a third says "er." This is often repeated throughout the company's ads, in that order. Frank and Louie, lizards: 1998: main adversaries to the Budweiser frogs. Budweiser Clydesdales: 1930s–present: usually pulling a hitch of ...

  5. John Hoogenakker - Wikipedia

    en.wikipedia.org/wiki/John_Hoogenakker

    In August 2017, Hoogenakker played the Bud Light King in "Banquet", a medieval-themed beer commercial wherein his lines introduced the popular catchphrase, "Dilly Dilly". He said that he auditioned for the commercial role via video teleconference. The campaign was very popular and resulted in multiple commercials and appearances during Super ...

  6. Bud brings back Clydesdales as early Super Bowl ad releases ...

    www.aol.com/news/bud-brings-back-clydesdales...

    Anheuser-Busch will also run a Bud Light ad, but that ad hasn't been revealed yet. The company has also tapped soccer star Lionel Messi for a Michelob Ultra ad . Other ads that have been released ...

  7. Bud Light hopes to win people back with Super bowl ad - AOL

    www.aol.com/finance/bud-light-hopes-win-people...

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  8. Real Men of Genius - Wikipedia

    en.wikipedia.org/wiki/Real_Men_of_Genius

    The popularity of the series led to many of the commercials being traded on peer-to-peer file sharing networks [15] and bootleg recordings of the ads being sold on eBay. [5] In 2003, Anheuser-Busch released a collection of 20 ads on CD, titled Bud Light Salutes Real Men of Genius, Vol 1, to be sold in the company's online store. Two additional ...

  9. What lessons should brands take away from the 'Bud Light Effect'?

    www.aol.com/lessons-brands-away-bud-light...

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