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  2. Facebook - Wikipedia

    en.wikipedia.org/wiki/Facebook

    For example, we provide general demographic and interest information to advertisers (for example, that an ad was seen by a woman between the ages of 25 and 34 who lives in Madrid and likes software engineering) to help them better understand their audience. We also confirm which Facebook ads led you to make a purchase or take an action with an ...

  3. Social network advertising - Wikipedia

    en.wikipedia.org/wiki/Social_network_advertising

    Facebook has developed targeting technology that allows advertisements to reach a specific audience. This is within the Facebook Ads product, available to users and businesses alike. While posting an ad through the Facebook Ad Manager , an advertiser is provided with a set of characteristics that will define their target market.

  4. List of most-followed Facebook pages - Wikipedia

    en.wikipedia.org/wiki/List_of_most-followed...

    Shakira is the most-followed female individual user on Facebook with 123 million followers. This article contains a list of the top 50 accounts with the largest number of followers on the social media platform Facebook. [1] [2] As of March 2024, the most-followed page is

  5. Lookalike audience - Wikipedia

    en.wikipedia.org/wiki/Lookalike_audience

    A lookalike audience is a group of social network members who are determined as sharing characteristics with another group of members. [1] In digital advertising, it refers to a targeting tool for digital marketing, first initiated by Facebook, which helps to reach potential customers online who are likely to share similar interests and behaviors with existing customers. [2]

  6. List of mergers and acquisitions by Meta Platforms - Wikipedia

    en.wikipedia.org/wiki/List_of_mergers_and...

    Facebook Photos [12] 7 Friendster patents USA, Mountain View, California / Malaysia, Kuala Lumpur: May 13, 2010 40,000,000 — — — [13] 8 ShareGrove USA, San Mateo, California: May 26, 2010 — Kent Libbey, Adam Wolff Elm Street Ventures Facebook Groups [14] 9 Zenbe USA, New York, NY, New York: July 6, 2010 — Tom Alison, Will Bailey ...

  7. The Social Network - Wikipedia

    en.wikipedia.org/wiki/The_Social_Network

    [94] Zuckerberg stated to Oprah Winfrey that the drama and partying of the film is mostly fiction, and that he had spent most of the past six years focusing, working hard, and coding Facebook. [95] Speaking to an audience at Stanford University, Zuckerberg said that instead of making Facebook to "get girls", he made it because he enjoyed ...

  8. Mark Zuckerberg - Wikipedia

    en.wikipedia.org/wiki/Mark_Zuckerberg

    Mark Elliot Zuckerberg (/ ˈ z ʌ k ər b ɜːr ɡ /; born May 14, 1984) is an American businessman who co-founded the social media service Facebook and its parent company Meta Platforms, of which he is the chairman, chief executive officer, and controlling shareholder.

  9. Creator economy - Wikipedia

    en.wikipedia.org/wiki/Creator_economy

    The creator economy or also known as creator marketing and influencer economy, is a software-driven economy that is built around creators who produce and distribute content, products, or services directly to their audience, leveraging social media platforms and AI tools. [1]