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2. Uses and gratifications theory - Wikipedia

   en.wikipedia.org/wiki/Uses_and_gratifications_theory

   A 1974 study by Katz, Blumler, and Gurevitch stated five basic assumptions for a framework for understanding the correlation between media and audiences. These assumptions are: [17] The audience is conceived as active. In the mass communication process, much initiative in linking gratification and media choice lies with the audience member.

3. Jay Blumler - Wikipedia

   en.wikipedia.org/wiki/Jay_Blumler

   Jay G Blumler (18 February 1924 – 30 January 2021 (aged 96)) [1] was an American-British theorist of communication and media. ... (1974) editor with Elihu Katz;

4. 9 Best Streaming Services To Watch Free Movies Online - AOL

   www.aol.com/9-best-streaming-services-watch...

   There just might be — many streaming services allow you to watch movies and TV shows for free. Here are 10 of the best. Here are 10 of the best. Websites To Watch Full Movies for Free: 9 Safe ...

5. Audience theory - Wikipedia

   en.wikipedia.org/wiki/Audience_theory

   Subsequent work in the social sciences employed a variety of methods to assess the media’s power to change attitudes and behaviors such as voting and violence. Sociologists Elihu Katz and Paul Lazarsfeld introduced the concept of a two-step flow in communication, which suggested that media influence was moderated by opinion leaders. [4]

6. National Film Registry adds 'Dirty Dancing,' 'No Country for ...

   www.aol.com/news/national-film-registry-adds...

   The Texas Chainsaw Massacre (1974) Uptown Saturday Night (1974) Zora Lathan Student Films (1975-76) Up in Smoke (1978) Will (1981) Star Trek II: Wrath of Khan (1982) Beverly Hills Cop (1984) Dirty ...

7. Lionel Messi voted MLS MVP despite missing half of 2024 season

   www.aol.com/sports/lionel-messi-voted-mls-mvp...

   MLS announced Friday that Messi edged Columbus Crew forward Cucho Hernández to the honor in his first full season with Inter Miami. Messi won 38.4% of the aggregate vote to Cucho’s 33.7%; no ...