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Participant observation is one type of data collection method by practitioner-scholars typically used in qualitative research and ethnography.This type of methodology is employed in many disciplines, particularly anthropology (including cultural anthropology and ethnology), sociology (including sociology of culture and cultural criminology), communication studies, human geography, and social ...
As a form of inquiry, ethnography relies heavily on participant observation, where the researcher participates in the setting or with the people being studied, at least in some marginal role, and seeking to document, in detail, patterns of social interaction and the perspectives of participants, and to understand these in their local contexts ...
This helps to standardize the method of study when ethnographic data is being compared across several groups or is needed to fulfill a specific purpose, such as research for a governmental policy decision. One common criticism of participant observation is its lack of objectivity. [27]
Data ethnography is a type of qualitative research where the purpose is to explore ... It is usually conducted in the form of participant observation over an extended ...
Thus ethnography usually collects real-life observation and primary data, and netnography usually collects computer-based and secondary data; Efficiency. Netnography tends to be less costly and timelier than many other methods because it leverages online archives and existing technologies to rapidly and efficiently gather and sort relevant data.
Autoethnography can include direct (and participant) observation of daily behavior; unearthing of local beliefs and perception and recording of life history (e.g. kinship, education, etc.); and in-depth interviewing: "The analysis of data involves interpretation on the part of the researcher" (Hammersley in Genzuk).
In anthropology, folkloristics, linguistics, and the social and behavioral sciences, emic (/ ˈ iː m ɪ k /) and etic (/ ˈ ɛ t ɪ k /) refer to two kinds of field research done and viewpoints obtained.
Participant observation extends further than ethnography and into other fields, including psychology. For example, by training to be an EMT and becoming a participant observer in the lives of EMTs, Palmer studied how EMTs cope with the stress associated with some of the gruesome emergencies they deal with.