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Pronovias is a wedding dress design business based in Catalonia, Spain. BC Partners acquired a 90 percent stake in the firm in 2017 for 550 million Euros. [1] [2] [3] In 2018, Amandine Ohayon took over from d'Andrés Tejero as the company's CEO. [1] Manuel Mota Cerrillo was the company's creative director for 23 years until his death in 2013. [4]
In the early 21st century, many wedding dresses were sleeveless and strapless. [3] Other brides preferred styles with sleeves, higher necklines, and covered backs. [3] The latest wedding dress designs, as of 2024, feature drop-waist silhouettes, convertible gowns, intricate crystal embellishments, tulle, and gowns that display vintage charm. [4]
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The Australian beauty wore a long-sleeved wedding dress custom-made by Dior artistic director Maria Grazia Chiuri and an eye-catching pearl-encrusted headpiece by milliner Stephen Jones.
The dress set wedding fashion trends after the wedding. Large puffed sleeves, a full skirt and "soft touch fabrics" became popular requests. [17] Copies by other dressmakers were available "within hours" of the 1981 wedding. [18] Many bridal experts considered the dress a "gold standard" in wedding fashion in the years after the wedding. [19]
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