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The first stand-alone aerie store opened in August 2006 in Greenville, South Carolina [3] and was followed by two more test stores later that year. As of December 2010, there were 147 stand-alone aerie stores in the United States and in Canada. [4] In 2011, the company opened ten new aerie stores [5] and had a 2% share of the lingerie market. [6]
The first stand-alone aerie store opened in August 2006 in Greenville, South Carolina, [17] and was followed by two more test stores later that year. As of December 2010, there were 147 stand-alone aerie stores in the U.S. and Canada. [18] Aerie has started a campaign that focuses on promoting models' real bodies.
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Mail order is the buying of goods or services by mail delivery. The buyer places an order for the desired products with the merchant through some remote methods such as: Sending an order form in the mail; Placing a telephone call; Placing an order with a few travelling agents and paying by installments [1]
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[1] [2] The company is well known for its retail catalogs, which are sent to millions of customers in the United States. [3] While most business is done through mail-order, phone, or online, Blair also maintains retail stores in Warren and Grove City, Pennsylvania, [3] where it is based. [4] Blair employs around 1200 associates. [5]
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