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Snapchat revealed on Wednesday that it will now offer Snapchat+, a subscription plan providing a collection of “exclusive, experimental, and pre-release features” for $3.99 a month.
The company was named Snapchat Inc. at its inception, but it was rebranded Snap Inc. on September 24, 2016, in order to include the Spectacles product under the company name. [12] Snap is co-owned by Tencent (which holds a 45.43% stake) and NBCUniversal , a division of Comcast (whose stake is undisclosed).
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Snapchat allows private premium accounts in which users can monetize their content. [175] This feature is mostly used by models to monetize their adult content. [ 175 ] Snapchat is increasingly becoming an integral part of the online porn industry.
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Apple is able to stand out from its competitors with its unique features through product differentiation strategy, as well as being able to take advantage from using premium-pricing strategy as their price differentiation. [10] Snapchat Snapchat, founded in 2011, was recognized in 2014, where 9% of the US smartphone owners use Snapchat ...
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